We love to help people grow as individuals and grow their businesses. While building our property business we found that we were getting great contacts through LinkedIn , not only were they the great contacts they were the right contacts who have helped us grow our property business. As one of our values is making a difference to people’s lives and businesses we decided to set up a LinkedIn training and coaching business operating under the 3 degreessocial franchise.
We are now trying to reach the people that are missing a massive opportunity by not , either being on LinkedIn or generating business from LinkedIn by having great LinkedIn profiles.
When we work with people they genuinely generate business connections that lead to profitable business.
Linkedin is probably the most under utilised marketing strategy in today’s Business world.
Linkedin allows you to easily connect with your ideal prospects, form relationships and develop conversations and sales. All of this WITHOUT any cold calling!
You can get to your prospective decision maker quicker than with any other marketing strategy and WITHOUT talking to “The Gatekeeper” !
You can also position yourself for people to easily find and contact you. AND IT IS SO SIMPLE .
There are 10 reasons why most people are not getting business through Linkedin
Here’s why most people are missing out:
1. THEIR HEADLINE DOESN’T SAY “WHAT’S IN IT FOR THE READER”
2. THEIR SUMMARY ISN’T FULL OF COMPELLING COPY
3. THEY DON’T HAVE ENOUGH CONNECTIONS
4. THEY DON’T HAVE ENOUGH RECOMMENDATIONS TO BUILD THE RIGHT CREDIBILITY
5. MOST RECOMMENDATIONS ARE NOT WRITTEN IN A SPECIFIC ENOUGH WAY
6. THEY DO NOT HAVE A PROCESS FOR CONNECTING WITH THEIR TARGET MARKET
7. THEY DO NOT KNOW HOW TO ACCEPT CONNECTIONS IN A WAY THAT GENERATES LEADS
8. THERE IS NO FREE VALUABLE INFORMATION FOR THE READER TO DOWNLOAD
9. THERE ARE NO VIDEO TESTIMONIALS ON THEIR PROFILE
10. THERE IS NO OTHER VIDEO OF INFORMATION TO BENEFIT THE READER
11. THEY DO NOT “OVER DELIVER” AND “WOW” THEIR TARGET MARKET :)
If you are serious about getting business through Linkedin then there are two key components that you need:
1. A powerful personal profile that gets you found when your ideal contacts are searching on Linkedin. This needs to be compelling & full of evidence of the value you give so that when you find and connect with people, you gain instant credibility with your reader.
2. A clear